Anthony Dyer

Founder & Commercial Director, The Connectivity Warehouse

Anthony Dyer studied Computer Science at Salford University and started his career during the Main Frame to LAN convergence in the early 1990's, helping companies like Shell, BBC, KMPG integrate the new wave of computers with legacy business systems. In 1995, he entered the Personal Computer revolution and started his first computer company (M2 Bristol Ltd), which built and sold computers to home and SME customers. In 1998, he re-entered the business world by joining the management team of a small internet company called Internet Network Services Ltd (INS), which grew to become the second largest corporate ISP in the UK and was later sold to Cable and Wireless. After the acquisition, Mr. Dyer took a European Director position with C&W, working out of the European HQ office in Paris, and was responsible for integrating the indirect sales strategies of the other 30 ISP acquisitions made by C&W and for producing the European sales strategy to address the SME customer. He was also responsible for Pan European Alliances and formed part of the global team working on alliances with Cisco and Nortel.

In 2002, Mr. Dyer took a break from his career and moved to Spain to study Spanish and to learn more about the country. With the traditional telecommunication industry in turmoil, he looked for alternative technologies and in 2004 was contracted by Hughes Network Systems Europe to redesign and reposition their sales strategy for the Internet Business Group, which he later led as the European Sales Director. During his time at HNSE, Mr. Dyer had the opportunity to work with many of the European telecommunications companies to integrate satellite technology as an extension to their telephone and internet networks. In 2005, he returned to Spain to set-up TCW after realising the inadequacies of existing Spanish (and European) telephone infrastructure and also to improve the customer experience and education for alternative communication products.